New Pinterest users often wonder what to pin to this fast growing social network. A good social media strategy includes pinning popular Pinterest categories as well categories that are familiar to you. Using popular Pinterest topics is one way to help new Pinterest users attract followers. According to data* released in May 2014, a study of 50k Pinterest users the most popular categories on Pinterest are respective, food & drink, do-it-yourself (DIY) and crafts, and finally, home décor.
To begin using Pinterest as part of your marketing strategy or simply to gain more followers, try incorporating these topics into your pinning strategy. One way to do this is to add group boards to your account as well as joining other group boards.
“Pinners Be Pinnin’: How to Justify Pinterest’s $3.8B Valuation.” RJ Metrics. Web. 10 Jan. 2015.